Constellation Brands (STZ) is a leading producer and marketer of beer, wine, and spirits with a diverse portfolio of popular brands, including Corona, Modelo, Kim Crawford, and Robert Mondavi, among others. 

Strong Market Position

Constellation Brands has a strong market position in the alcoholic beverage industry, particularly in the high-growth beer segment. The company has a solid portfolio of leading brands that have high customer loyalty and a long-standing reputation for quality. This market position provides a competitive advantage for the company, which can translate into increased sales and profits.

Focus on Innovation 

Constellation Brands has a strong focus on innovation, investing in research and development to create new and exciting products that can attract new customers and retain existing ones. The company has a proven track record of successfully launching new products and expanding its portfolio, as seen with the introduction of popular beer brands like Corona Premier and Modelo Chelada.

Recession-Resistant Business

It is thought that during a recession, people may cut back on spending in many areas such as dining out or travel, but they may still want to enjoy alcohol at home either because this is a cheaper alternative or getting drunk is a good way to take a break from the recession. As a result, historically, beer companies have experienced very stable demand for their products during economic downturn.